Whats your opinion of the 10mm as a cartridge?

I've been shooting the 10mm for about 13 years now. I've noticed its a cartridge that people either love it or they hate it. Its recoil is no worse then a .45 ACP so it does'nt beat you up and is accurate enough to use in competition So far I've put around 11,000 rds through mine with no problems. I would like to hear what others think.